Menu

  • Home
  • Our services
    • Our Client Journey
    • Personal Insurance
      • Income Protection Insurance
      • Life Insurance
      • Total and Permanent Disability insurance
      • Trauma Insurance
      • Health and Wellness
      • Home and Contents Insurance
      • Motor Insurance
      • Landlord Insurance
    • Business Insurance
      • Business Expenses
      • Business Interruption
      • Business Package
      • Business Property
      • Buy Sell Agreements
      • Commercial Vehicle
      • Cyber Protection
      • Group Income Protection
      • Key Person
      • Management Liability
      • Marine Transit
      • Professional Indemnity
      • Public Liability
    • Financial Advice
      • Estate Planning
      • Investments
      • Financial Planning
    • Superannuation
      • Retirement Planning
      • Self Managed Super Funds (SMSF)
      • Wealth Accumulation
  • Resources
    • Videos
    • EOFY
    • E-Books
  • News & views
  • About IAS
    • The IAS approach
    • Philosophies
      • Investment Philosophy
      • Fee Philosophy
      • Values
    • Our People
    • The IAS CVP
    • Case Studies
      • Trauma Insurance Case Study
      • Business Property Insurance Case Study
      • Business Interruption Case Study
      • Superannuation Case Study
      • Workers' Compensation and Income Protection Case Study
      • Contract Review Case Study
      • Business Property Insurance Case Study II
    • Testimonials
    • Affiliates
    • Frequently Asked Questions
    • Compliance
  • Contact

Follow Us

Contact Us

Highlighted items are required

Your message is being sent, please wait.
Insurance Advisory Service
  • Home
  • Our services
    • Our Client Journey
    • Personal Insurance
      • Income Protection Insurance
      • Life Insurance
      • Total and Permanent Disability insurance
      • Trauma Insurance
      • Health and Wellness
      • Home and Contents Insurance
      • Motor Insurance
      • Landlord Insurance
    • Business Insurance
      • Business Expenses
      • Business Interruption
      • Business Package
      • Business Property
      • Buy Sell Agreements
      • Commercial Vehicle
      • Cyber Protection
      • Group Income Protection
      • Key Person
      • Management Liability
      • Marine Transit
      • Professional Indemnity
      • Public Liability
    • Financial Advice
      • Estate Planning
      • Investments
      • Financial Planning
    • Superannuation
      • Retirement Planning
      • Self Managed Super Funds (SMSF)
      • Wealth Accumulation
  • Resources
    • Videos
    • EOFY
    • E-Books
  • News & views
  • About IAS
    • The IAS approach
    • Philosophies
      • Investment Philosophy
      • Fee Philosophy
      • Values
    • Our People
    • The IAS CVP
    • Case Studies
      • Trauma Insurance Case Study
      • Business Property Insurance Case Study
      • Business Interruption Case Study
      • Superannuation Case Study
      • Workers' Compensation and Income Protection Case Study
      • Contract Review Case Study
      • Business Property Insurance Case Study II
    • Testimonials
    • Affiliates
    • Frequently Asked Questions
    • Compliance
  • Contact
(02) 8268 2900

Our Values

The three Core Values of Curiosity, Consistency and Communication work in conjunction with each other to create the two Core Values of Trustworthiness and Reliability.

Encompassing all of these values is Appreciation – acknowledging and valuing the positive qualities, actions, or contributions that an individual, item, or experience brings into our lives. Appreciation goes beyond simple recognition and encompasses a more profound sense of gratitude and acknowledgement for the impact and value that someone or something has.

Curiosity
The desire to know and be inquisitive about anything including others concerns. Curious people always ask questions and search for answers. Their minds are always active.

Consistency
Demonstrating a high level of integrity, honesty, loyalty and respect in all situations with all people. Reliability and uniformity in dealings with clients.

Communication
Great communicators choose their words well, understand their audience, and connect with them at the right time and place. You can master the skills and learn how to be an effective communicator internally and externally.

Trustworthiness
Acting to demonstrate, realise and promote the value of trustworthiness requires that you act in good faith in your relationships with other people. Trust is to be earned.

Reliability
The ability to be relied on or depended on, as for accuracy, honesty, or achievement. Consistent performance upon which you can depend or trust.

Appreciation
When we appreciate someone, we take the time to truly understand and acknowledge their efforts, qualities, or contributions. It may involve expressing gratitude, admiration, or respect for their actions, talents, or presence. Appreciation can be expressed through words, gestures, acts of kindness, or even by simply being fully present and attentive in the moment.  Appreciation plays a vital role in nurturing and strengthening personal and interpersonal connections. It creates a positive and supportive atmosphere, fostering deeper relationships built on trust, respect, and understanding. By expressing genuine appreciation, we uplift and validate others and cultivate a sense of fulfilment and joy within ourselves.

At IAS, we understand the transformative power of appreciation within our team and with our clients. We are empowering our team to be conscious leaders and include appreciation in our 1:1 meetings with each team member. If we are providing constructive feedback, we also need to provide positive affirmations for the work that is being undertaken to change and grow.

Related articles

Crafting your ideal holiday for relaxation and renewal

The ideal holiday is a deeply personal experience tailored to the unique needs, preferences, and circumstances of everyone.While our differences mean that no two perfect holidays are identical, there …

Read More

Respect your time: breaking free from instant availability

Constantly replying instantly to every work message reinforces two harmful assumptions: first, that your time is endlessly available, and second, that your personal focus isn’t important.Responding im …

Read More

Managing finances and lifestyle activities during retirement

Retirement is a complex period divided into various phases, each with its own set of financial requirements and lifestyle considerations. Understanding how to budget for each stage can help you make t …

Read More

Travel deal lets Australians whisk through US airports

Australians will soon be able to clear border control more quickly at American airports.A program allowing expedited clearance upon arrival in the US will be expanded to include Australian passengers, …

Read More
  1. Home
  2. Philosophies
  3. Values
Contact Us

ABOUT US

Founded and operated by the Brassett family for over four decades, Insurance Advisory Service (IAS) is a women-led advisory service specialising in bespoke financial and insurance solutions.

At IAS, our mission transcends numbers – it’s about helping you achieve your goals and protect your legacy. Our clients are businesses, families and individuals – all with their own unique goals and aspirations; we tailor our strategies and holistic advice accordingly. Together, we help you navigate the path to financial well-being and peace of mind.

AFSL Name: Insurance Advisory Service (NSW) Pty Ltd
AFSL Number: 234624

CONTACT US

Street Address
Level 2, 273 Alfred Street
North Sydney, NSW 2060
Postal address
PO Box 1073
North Sydney, NSW 2059
Call: (02) 8268 2900

  • © Insurance Advisory Service 2025
  • Terms
  • Privacy
  • Sitemap
  • Disclaimer
  • Website by:  CreativeBundy  &  CLOUD9Online